About the CompanyAt Avaron, you get the security of permanent employment combined with the variety of working at different customers. We place specialists across everything from tech, IT and industry to project management and business support – and whatever the assignment, you have a consultant manager who is there for you and your development.About the RoleYou will help a global company in the packaging and food production space strengthen how local markets build, activate and optimize B2B campaigns. This role combines campaign strategy, content direction, marketing automation and analytics, with a strong focus on guiding markets toward better results. You will work across the full funnel, from audience selection and messaging to execution, reporting and next-step recommendations. It is a great opportunity for you if you enjoy turning complex campaign activity into clear business impact.Job DescriptionYou support local markets in creating, activating and optimizing campaigns based on defined KPIs and objectives.You advise on how existing campaign content can be used effectively across different markets and initiatives.You guide target audience selection, message house creation and how messages should be tailored for different stages of the funnel.You help localize existing content or shape new content pieces together with agencies and internal stakeholders.You support the choice of go-to-market channels and guide agencies in adapting content to the right channel and audience.You help create engaging landing page storylines and support the development of MA email flows.You work with Adobe reports and other campaign data to identify insights, improve performance during execution and recommend next steps after campaign close.You review past initiatives, identify gaps in a…

B2B Programme and Campaign Manager