About the role As Consumer Analyst, you will translate complex data and consumer signals into clear, actionable insights that can drive strategic and tactical impact. Partnering with teams across Data & Analytics, Product, Design, Operations, Strategy and Market to understand challenges, synthesize insights from diverse sources, and co-create solutions grounded in consumer and business relevance.Your goal is to build a solid foundation for consumer, brand, and experience analytics, making insights accessible and actionable company-wide. Whether you are mapping the behavior of different consumer segments, uncovering what drives long-term retention, or tracking the impact of a new product feature, you will play a key role in guiding our journey toward becoming the undisputed #1 service in all our markets.What you'll doManage the Consumer Scorecard: Define and evolve our core KPIs (NPS, User ratings, Brand preference, CSAT, MAU, Consumer base metrics, Operational metrics etc.) to ensure a trusted, single source of truth for our performance across the full consumer journey and lifecycle.Analyze Loyalty & Retention: Conduct cohort and retention analysis to identify the key drivers of consumer satisfaction and long-term loyalty. You’ll explore how different user segments behave and evolve, and translate user and service delivery insights into cross-functional guidance for the most effective ways to win, delight, and retain our consumers.Analyze Consumer Behavior: Dive deep into user behavior across web, app, communications and customer service channels. You will analyze funnels and identify drop-off points to provide concrete product and experience recommendations. This includes proactively identifying tracking gaps and defining what needs to be measured and how, to e…