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Product Marketing Manager

Alva Labs AB · Stockholm · Heltid

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We are seeking a dynamic Product Marketing Manager to champion Alva's science-driven hiring solutions. Based in Stockholm, this on-site role will be pivotal in translating our company strategy into actionable resources for our sales, customer success, and marketing teams. You'll ensure our product narrative is clear and consistent across all customer touchpoints, driving product adoption, sales effectiveness, and customer retention.What You'll Work OnDevelop and maintain comprehensive sales enablement toolkits, including pitch decks, demo narratives, and objection handling frameworks, empowering our sales team to effectively communicate Alva's value.Create and refine competitive battlecards, enabling the sales team to confidently address challenges and highlight Alva's unique strengths.Structure Alva's product narrative across various personas and use cases, ensuring consistent messaging in all customer-facing materials, from website copy to sales communications.Plan and execute end-to-end product launches, defining target audiences, crafting compelling messaging, and aligning internal teams for successful market introductions.Collaborate with the Customer Success team to develop adoption and retention messaging, ensuring customers understand and engage with Alva's solutions throughout their journey.Analyse win/loss data and customer feedback to continuously refine product positioning and messaging, ensuring alignment with market needs.Partner with Account Executives (AEs) and Sales Development Representatives (SDRs) to identify deal roadblocks and develop targeted solutions, improving sales effectiveness.What We're Looking ForExperience in product marketing, ideally within the SaaS or technology industry.A proven track record in sales enablement, go-to-market (GTM) exe…
MarknadsförareMarknadsanalytiker och marknadsförare m.fl.