WHAT YOU'LL DOAs a Senior Data Analyst, you will play a key role in helping H&M make better decisions through data. You will work closely with business stakeholders, product teams, engineers and fellow data professionals to turn complex questions into actionable insights that drive measurable business impact.You will lead analytical initiatives from problem definition through delivery, combining technical expertise with strong business understanding and stakeholder engagement.Lead end-to-end analytical projects and initiatives that support strategic business goalsTranslate complex business challenges into structured analytical approaches and recommendationsDefine, measure and follow up on KPIs to support product, business and customer outcomesExplore and analyse large datasets to identify opportunities, risks and trendsDeliver insights and recommendations that influence decision-making at different levels of the organisationPartner closely with stakeholders to understand needs, challenge assumptions and identify new data opportunitiesContribute to the development of data products, reporting solutions and analytical frameworksPromote best practices in analytics, data storytelling and insight generationMentor and support other analysts while contributing to a strong data communityWHO YOU'LL WORK WITHYou will collaborate with a broad network of stakeholders across H&M, including Product Managers, Business Experts, Engineers, Data Scientists, Data Engineers, business leaders and other analysts.As a trusted partner, you will help teams across functions use data to make informed decisions and deliver value for customers and colleagues.WHO YOU AREWe are looking for people with…Several years of experience in data analytics, business analytics or a similar fieldStrong SQ…